
Sales & Marketing Analytics
Move beyond basic reports in your CRM and marketing tools to gain a deeper understanding of your sales performance and how your marketing efforts are making an impact.

Understand Your Customers and What Drives Your Success
For many teams, getting useful insights means juggling large amounts of data from different systems and spending hours creating reports. This makes it hard to spot trends, find opportunities, and see what really is working.
We help sales and marketing teams turn their data into clear, actionable insights. With our support, you can make smarter decisions, boost sales, get better returns on your marketing spend, and stay flexible in changing markets.
Data and Analytics Services for Sales & Marketing
We build analytics solutions that combine data from CRM systems, marketing platforms, website analytics, SEO tools, social media, and advertising channels. This gives you a clear and complete view of what drives conversions.
360-View of Customers
Bring together and analyze data from your sales and marketing tools (like Salesforce, HubSpot, Microsoft Dynamics, Marketo, Google Analytics, and more) in one place. Gain a 360-degree view of your customers and marketing activities.
Campaign Performance
Monitor & evaluate your campaign performance with an integrated view of all your marketing efforts. See which campaigns, channels, & strategies generate the most sales. Connect lead generation to sales outcomes to show the impact of marketing on business growth.
Customer Behavior
Understand customer preferences and buying patterns to improve your marketing and sales strategies. Predict customer churn and create targeted retention plans for your most valuable customers.
Customer Segmentation
Group your customers based on shared traits and behaviors to create tailored messaging and strategies. This helps you target each segment more effectively.
Sales Forecasting
Use past and current sales data, along with market trends, to predict future sales and plan for growth. Spot patterns and trends to set accurate quotas, benchmarks, and forecasts.
Sales Performance
Track how your sales team is performing against their goals. Help them stay productive and close more deals with easy-to-use dashboards. Managers can use these tools for deeper sales analysis, while reps can focus on their daily activities.
Success stories

SR Analytics helped Awe Inspired enhance operational efficiency and inventory management.
Awe Inspired, a fast-growing fine jewelry brand, partnered with SR Analytics to streamline inventory management, improve operational visibility, and support continued business growth.
30%
Reduction in excess inventory
~0.5 FTE
Equivalent workload saved through automation

SR Analytics helped a leading e-commerce retailer reduce stockouts by 25% and enhance overall business efficiency.
Our client, a major player in outdoor recreation and fitness equipment, needed a unified approach to data analytics to streamline operations, optimize inventory, and improve marketing efficiency.
25%
Reduction in stockouts
15%
Increase in online sales

SR Analytics helped a leading e-learning platform improve KPI tracking and achieve a 6x ROI.
Our client, a California-based SaaS company offering online courses, partnered with SR Analytics to transition from intuition-based decision-making to data-driven strategies, optimizing growth and performance.
6x ROI
Increase in return on investment
Higher Retention
Improved course engagement and student satisfaction

SR Analytics helped Pinnacle Fund Services streamline investment analysis and reporting with a powerful Power BI solution.
Pinnacle Fund Services, a leading fund management firm, required a consolidated reporting solution to track key financial metrics, improve asset analysis, and enhance investor performance evaluations.
360° Insights
Unified view of fund performance metrics
15+ Reports
Detailed insights into fund health and investor performance

SR Analytics helped Lifepro Fitness enhance operational efficiency through data engineering and BI solutions.
Lifepro Fitness, a global fitness equipment retailer, required a scalable solution to centralize reporting, automate data workflows, and optimize decision-making.
20+ Hours Saved Weekly
Reduction in manual data consolidation efforts
18% ROI Boost
Improved marketing efficiency through unified analytics

SR Analytics helped Lifepro Fitness enhance operational efficiency through data engineering and BI solutions.
Lifepro Fitness, a global fitness equipment retailer, required a scalable solution to centralize reporting, automate data workflows, and optimize decision-making.
20+ Hours Saved Weekly
Reduction in manual data consolidation efforts
18% ROI Boost
Improved marketing efficiency through unified analytics

SR Analytics helped BJJ Fanatics improve data tracking, optimize conversion rates, and streamline reporting across multiple brands.
BJJ Fanatics, a global platform for Brazilian Jiu-Jitsu enthusiasts, required a centralized analytics solution to enhance digital performance and e-commerce tracking.
12% Conversion Increase
Boosted e-commerce conversion rates
15+ Hours Saved Weekly
Automated reporting reduced manual effort

SR Analytics helped ‘47 Brand enhance digital insights, streamline reporting, and optimize e-commerce performance.
‘47 Brand, a global leader in lifestyle and sports apparel, required a centralized reporting solution to improve e-commerce funnel visibility and marketing analytics.
20 Hours Saved Monthly
Automated reporting reduced manual effort

SR Analytics helped a leading healthcare provider modernize its legacy system, improving operational efficiency and scalability.
The healthcare provider needed a modernized patient management system to reduce inefficiencies, enhance integration, and support future growth.
40% Downtime Reduction
Improved system reliability and accessibility

SR Analytics helped a global e-commerce leader migrate to Azure, ensuring peak performance and cost efficiency.
The client required a scalable cloud solution to manage high-traffic periods, reduce operational costs, and enhance customer experience.
99.9% Uptime
Ensured system reliability during peak demand
30% Faster Load Times
Enhanced customer experience and retention

SR Analytics helped a global e-commerce leader migrate to Azure, ensuring peak performance and cost efficiency.
The client required a scalable cloud solution to manage high-traffic periods, reduce operational costs, and enhance customer experience.
99.9% Uptime
Ensured system reliability during peak demand
30% Faster Load Times
Enhanced customer experience and retention

SR Analytics helped a major telecom provider reduce customer churn, optimize network performance, and improve decision-making through advanced data analytics.
The client required a data-driven strategy to retain customers, enhance network reliability, and streamline operations.
15% Churn Reduction
Proactive engagement helped retain at-risk customers
20% Network Improvement
Fewer complaints due to real-time optimizations

SR Analytics helped Precise Imaging enhance resource allocation, reduce patient wait times, and improve operational efficiency through AI-driven capacity planning.
Precise Imaging, a multi-facility radiology provider, needed a data-driven solution to balance patient demand across locations, minimize inefficiencies, and optimize resource utilization.
22% Increase
Improved facility utilization across locations
$500K+ Annual Savings
Operational cost reductions through optimized resource distribution
What We Do
SR Analytics is a comprehensive data analytics consulting firm. We create and deliver customized solutions that enable your organization to make smarter, data-driven decisions with confidence.

Implementation
Leave the complex work of building data analytics solutions to us. We establish the right data infrastructure, tools, and processes to help you efficiently handle and analyze growing data volumes.
Strategy and Planning
Balancing daily operations can make it challenging to focus on long-term goals. We assist you in managing, analyzing, and utilizing your data effectively to meet your business objectives and drive success.
Adoption and Maintenance
Ensure your investment delivers long-term value by fully adopting and continuously improving your data solutions. Our ongoing support keeps your systems optimized and aligned with your evolving business needs.
Uncover the Insights That Drive Marketing Success
Harness the power of data-driven marketing strategies for your campaigns, maximize ROI, and achieve your marketing goals. Our marketing analytics services provide the insights you need to make informed decisions and drive marketing success.
FAQs
Yes, our solutions are designed with scalability in mind. They feature a flexible architecture that supports increasing data volumes and complexity, ensuring consistent performance as your business grows.
We begin by understanding your business objectives and challenges in detail. Our tailored, data-driven approach ensures our solutions are designed to meet your specific needs. We regularly incorporate your feedback and adjust strategies to align with your evolving goals.
Our marketing analytics solution integrates effortlessly with your existing CRM and marketing automation platforms using customizable connectors and APIs. Insights are transformed into actionable recommendations and delivered directly to your team via their preferred platforms (e.g., Slack, Salesforce, Microsoft Teams). This seamless integration ensures smooth data flow and unified insights across all tools, enhancing the efficiency of your marketing efforts.
We prioritize data accuracy and reliability through rigorous validation, automated error detection, and continuous algorithm updates. Additionally, our quality assurance process includes regular data audits to maintain integrity and trustworthiness.
Getting started is simple. Contact us through our website, and our team will guide you through the consultation process. We’ll assess your needs and demonstrate how our marketing analytics solutions can help achieve your goals.